Case study · Website redesign and build
Lisa Furey Interiors
A custom website for a Lowcountry interior design studio with years of published work, replacing a Squarespace site that hid most of it.
Real pages from lisafureyinteriors.com, and facts AI reads in its code.
- Studio
- Boutique luxury interior design
- Location
- Bluffton, South Carolina
- Our scope
- Website redesign and build, visibility review
- Platform
- Custom Astro website
- Live site
- lisafureyinteriors.com
What we delivered
The work, in detail.
The brief
The Squarespace site hid the depth of Lisa’s projects and press, and told search engines little about her services and location. We planned the visibility work first, then designed, wrote and launched the new site with Lisa.
What we built
- A custom site with a full story for every project
- A press archive of magazine features and book covers
- Redirects from the old Squarespace pages so nothing was lost
- Page titles, descriptions and structured data on every page
- A cleaned-up logo kit from Lisa’s existing wordmark
- Instagram reels cut from the studio’s project film
The studio’s own press and recognition
- The studio
- Lisa Furey Interiors designs full-service homes in the Lowcountry. Lisa’s work has appeared in Southern Living, on the cover of Beautiful Kitchens & Baths, in The Cottage Journal, Cottages & Bungalows and Hoffman Media’s books, and the studio has been recognized by Houzz every year since 2014.
- Our scope
- Website redesign and build, visibility review. Custom Astro website.
- Press and recognition
- Southern Living, Beautiful Kitchens & Baths (cover), Dream Kitchens & Baths, Modern Farmhouse Style, The Cottage Journal, Cottages & Bungalows, The Classicist and HGTV Faces of Design.
Launch checks. Lighthouse scores on the production build, before launch.
Page by page
The live site, one page at a time.
Real pages from lisafureyinteriors.com. Choose one, or open it on the live site.
On the phone
Designed for mobile, not squeezed onto it.
Most clients see your website on a phone first, so every page is laid out for it as carefully as for desktop.
How Google and AI read lisafureyinteriors.com
Clients see a Lowcountry waterfront home. Google and AI read a Bluffton studio.
A beautiful page tells a client a lot and a crawler very little. So every page we build carries a second layer for Google and AI: a clear title, a description, words for the photograph and structured data that names the business and where it works. Here it is on Lisa Furey Interiors’s home page, from the live code.
What clients see
What Google and AI read
What Google and AI now understand
Real pages and real code from websites we built, captured October 4, 2026. Clients’ phone and email lines are left out.
In her words
What Lisa says about working with us.
Google review
Sam and the team at Design Growth Hub exceeded my expectations in every way. … He earned my trust throughout the design and launch of my new website and did everything he promised to do, when he promised to do it. … The new website is MUCH improved from my original one. … If I ever start another company and need a new website, I will call Sam immediately.
Lisa FureyFounder, Lisa Furey Interiors
AI search, in plain language
How Lisa Furey Interiors can come up when clients ask AI.
When someone asks ChatGPT, Gemini or Google something like “interior designer in Bluffton or Hilton Head”, the answer is built from what the web says. Here is the kind of answer lisafureyinteriors.com’s clear pages support, in six AI tools.
ChatGPT
Gemini
Perplexity
Claude
CopilotAbout these answers: written from our clients’ own websites and profiles, with real page titles and images. Our work makes your business easier to find and recommend.
Start here
Tell us about your business. We will take it from there.
Share your website and what you want to improve. We will review it and email you a clear next step.
Prefer email? help@growinteriors.com